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Check Out Kyla Hurtado’s Story

Today we’d like to introduce you to Kyla Hurtado. Them and their team share their story with us below:

Pretty Face Co. started as a skincare company with the idea of bringing body-positive energy to everyone. The idea of feeling worthy in your body and absolutely loving every stage of yourself. Motivated and determined to go against mainstream “beauty standards” Kyla made a company inspired by her own experiences.

Skincare has always been a passion and art has always been a hobby but never did she think that both could be combined. In May of 2021, PFCo. was known for skincare with candles as an extra touch of luxury to your skincare routine. By October of 2021, body candles took over the company and revamped into candle production. In November 2021, her body candles went viral on TikTok. The exposure allowed the construction of her very own body candle studio with new equipment and hired full-time employees.

“The more I want to show how beautiful you are the more people want to see my candles. I pushed the boundaries of what it means to be a candle maker, in the end, it’s an art piece that no one ever wants to burn.” After one year in business, Pretty Face Co. has made over 4,000 custom art pieces and newly launched body-positive body-shaped soaps. With more ideas in the works, her dream of being a storefront where people can relax, feel safe, and support other small businesses.

“A place to decompress and feel good about yourself”- Kyla mentions. “I hope I can spread body positive awareness because no one ever deserves to feel unworthy in their skin.”

We all face challenges, but looking back would you describe it as a relatively smooth road?
As much as I’d like to say that it has been a smooth road, it definitely has not been. There are things like being worried about offending people, which has affected my presence on TikTok. After being permanently banned from TikTok I had to relearn how to advertise and add really get a hand on what it means to be a social media influencer. But with all this knowledge I was able to launch a second company under PFCo. This has been a wonderful roller coaster ride with so many trials and errors.

There is basically no guidance out there on how to fix simple things like candle frosting, candle bubbles, how to get strong colors, etc. I learned from being willing to experiment and understanding that failure leads to success. Now I have the most flawless candles on the market, vibrant colors, solid black candles (which is a lot harder to do than you think), and all sorts of custom options that can be added. I was the first to add stretch marks, belly rings, and jewels, and that’s only the beginning. I’m facing more people actually stealing my art by using the photos I post as theirs. In a way I’m honored right, it means I’m doing something that catches attention.

As you know, we’re big fans of you and your work. For our readers who might not be as familiar what can you tell them about what you do?
It’s crazy to say but I am a candle maker and I specialize in custom body candles. But I’m also an entrepreneur, a marketer, a social media influencer, a wife, and a stepmom.

I’m known for having the most unique body candles and having started the revolution of stretch marks as being beautiful. I’m proud of how far I’ve come and how much I’ve learned but there’s so much more. So much more to learn!

What sets me apart is that my candle art is a beautiful representation of what makes you beautiful. All the curves, scars, beauty marks, shapes, and sizes. People see themselves in my art and that brings me joy.

Who else deserves credit for your story?
Do you know what deserves credit, the “beauty standard” BS we are all fed up with? It’s the inspiration behind why PFCo. started.

Pricing:

  • Jessie Body Candle: starting at $18
  • Taylor Body Candle: starting at $22
  • Jordyn Body Candle: starting at $29
  • Stretch Marks: +$0
  • Moles & Scars: +$0

Contact Info:

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