Today we’d like to introduce you to Sara Clem.
Hi Sara, please kick things off for us with an introduction to yourself and your story.
I am the founder of Salve Yoga. I have been an advocate of using yoga to achieve overall health and wellness for over a decade and have explored many yoga variations. I enjoy blending different styles into a seamless program suited for everyone.
I am certified in Forest Bathing and believe “nature, mindfulness, and yoga movement all offer a natural bridge to health, happiness, connection, and calm, reflected in her programs.”
Additionally, I have been bringing yoga to children of all ages. As a Certified YogaKids teacher, I feel kids are natural yogis, with their quick smiles, easy breath, and openness for trying new things. I encourage children of all ages and various interests to incorporate yoga into their daily lives.
Yoga helps develop mindfulness for cognitive challenges and to promotes strength and healing in their physical endeavors.
I’m sure you wouldn’t say it’s been obstacle free, but so far would you say the journey have been a fairly smooth road?
When COVID-19 hit, I would say that I had a rhythm to my life. My children were finding their independence, and my business was hitting its stride after nine years of tough work.
Our motto is “yoga is for everyone,” and our tagline “Be Well” comes from our name Salveo, which means “to be well” in Latin. We started to fulfill that commitment to our community by offering specialized yoga and wellness training for non-traditional groups. On any given day, we would have a class for teachers, athletes, or even the local police force. After years of breaking down the knowledge gap, we had developed a large group of “new yogis” in our community.
The day I mark for the beginning of COVID-19 was March 11, 2020. I was at my son’s first lacrosse game of his senior season, and I started to get calls from friends and colleagues indicating possible closures in our state. My daughter called and said her university was pushing back the date on which they would return from spring break. And my brother in NYC called and said things were getting terrible there. Within days, my business was shut down, and I was at home, with both of my children, just like the rest of the country.
Before March 11, my goals were to continue to grow my business on the platform I had spent years creating. On March 12, I was unsure if my business would survive.
COVID-19 has especially hard hit the yoga industry. I feel so badly for all of the studio operators that have had to close their doors permanently.
I was very fortunate that I already had a relationship with the local park system, and I have a husband that is a business technology consultant. So, I could pivot quickly and start offering classes outdoors (15 feet between mats) while creating a video channel on my website where I could offer free classes for anyone who needed them.
When the weather turned cold, I started offering a Winter Wellness program that combines online yoga and cooking classes and wellness boxes that support a monthly wellness theme.
I have partnered with local small businesses (mostly women-owned) that were also hit hard so that I could introduce their excellent products to a broader customer base. You can see more details about that program here.
While I already felt extremely fortunate in my personal life, I think this period has forced me to slow down. I took some of the extra time I had and became a certified forest bathing instructor. I had always felt a connection with nature, but being forced to be outside more often really sparked a new passion for spending quiet time in nature as well as introducing that experience to others.
What was your favorite childhood memory?
My favorite memories as a child are the time my family spent in Manitowish Waters, WI where my parents have a place on Rest Lake. I have been going there every summer for the last 30 years. Now, my children are doing the same thing! When I’m there, I participate in the local health and wellness community by both taking and teaching classes, paddleboarding, boating, fishing, hiking, biking, etc.
- Email: email@example.com
- Website: www.salveoyoga.com
- Instagram: https://www.instagram.com/salveoyoga/