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Conversations with Lili Altnether

Today we’d like to introduce you to Lili Altnether.

Lili, we appreciate you taking the time to share your story with us today. Where does your story begin?
I’ve always been into all things beauty! Growing up, I went to my grandmother’s house and every single morning, I’d watch her bring out her little basket of makeup and sit in front of the window and do her make up. She would have her hair in curlers and always finish off with bright pink lipstick. Her nails were always long and oval-shaped also bright pink! She just turned 90 this month (august) and still gets ready with bright pink nails daily. I’ve always been fascinated with makeup and different make up trends and playing with hair…

However, I grew up in the restaurant industry, (my parents have owned a restaurant for 40 years!) so I found myself cooking and answering the phone every day. Finally, in 2016 my fiancé, now husband, encouraged me to step back and pursue the beauty industry. I took a local make up certification course and fell in love. I was frightened starting something new at 28, but with the encouragement of my fiancé, I went for it. I then went to the Make Up First school in Chicago to take course called, “hair styling for makeup artists”. Coming home, I was pumped, I bought a mannequin and started practicing anytime I could.

I got hired on to a hair and makeup team and continued working for multiple Photographers doing hair and make up for weddings, seniors photos, family photos, some marketing, commercials and boudoir. Here we are 5 years later! I am now married with a 2 year old and I am officially doing hair and makeup full time!

Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
What’s a smooth road? As an independent contractor you start out with all these hopes and dreams, you pour your time, energy and expenses into your work hoping to succeed. It was very difficult because I was trying to find that work balance. I was still at the restaurant, but trying to build my portfolio. Every penny went to building my kit, and working 12 hour days at the restaurant 4-5 days a week left very little time to do hair and makeup. But I did. Every single weekend. I would even book shoots early in the morning before my 12 hour shift at the restaurant. It was tough. Then I got pregnant, but I continued grinding until I was 39 weeks and 2 days. I carried around that 30lb make up bag, hair case and chair everywhere. Shortly after, Covid hit and we were completely shut down. 3 months of no work. Zero faces to practice luckily I had a mannequin!

Appreciate you sharing that. What else should we know about what you do?
I am a makeup artist and event hair stylist! My job is to make you look and feel more beautiful than you already are! I work completely onsite and will travel to wherever you are. I love this because I get to see so many new places! I specialize in enhancing your own beauty. I want you to leave my chair and feel like the best and most beautiful version of yourself. I want to help you create a look for YOU. You’re unique and I want you to feel beautiful.

I am most proud of how far I’ve come and it’s certainly been a lot of word of mouth. I am so grateful for all of the amazing people in this wedding/beauty industry. If one person can’t take a job, we are always passing along recommendations and helping each other. I’d say what sets me a part is my interaction with you from the beginning. I like to get on the phone with my clients to have a consultation. I like to chat with and make sure we vibe! I like to give you the run-down of what I need from you and what I do to help you perfect your goals for your look. I like you to feel completely comfortable before meeting me! I want every single one of my clients to feel confident before they even sit in my chair!

What does success mean to you?
Success is to me is waking up every day and being happy with what you’re doing. Feeling inspired to do it every day and building and learning more. There’s no such thing as succeeding than stopping. There’s always more. Continuing education to find the next thing or trend.

Contact Info:

  • Email:
  • Website:
  • Instagram: Lilihulooks
  • Facebook: Lilihulooks

Image Credits
Ashley Pieper (@ashleypieperphotgraphy)
Steph Masat (@steph.masat)
Emily Broadbent (@emilybroadbentphotgraphy)
Tammi Camp (@_tammicamp0
Makenae (@Makenaelliephotography)

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