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Inspiring Conversations with Rachel Williams of Rachel Williams State Farm Agency

Today we’d like to introduce you to Rachel Williams.

Alright, so thank you so much for sharing your story and insight with our readers. To kick things off, can you tell us a bit about how you got started?
I began my career with State Farm during the summer of 2006 in Columbia, MO as an intern at a State Farm corporate office while I was there attending Mizzou. I was studying for my B.S. in Business with a focus in Marketing and a minor in Sociology. I worked in a State Farm agent’s office in Columbia, MO after I completed my internship with corporate. Working in the agent’s office was when I was introduced to what owning my own State Farm agency could look like and what it entailed. After college, I knew I enjoyed working for State Farm, but wasn’t completely sold on what I wanted to do with my future. I moved home to St. Louis to pursue a master’s degree in Public Relations. While going to school, I continued my journey working for State Farm, but I switched gears from the insurance side and started working as a Mortgage Loan Consultant at State Farm Bank. I really enjoyed the work I was doing, but I also knew it wasn’t my forever career. In 2013, I met with an executive with State Farm to learn more about the path to owning my own agency. I am so grateful that I met with him because he has been my mentor ever since. I entered the State Farm Agency training program in 2014, and after rigorous training and business plan development and interviews, I was selected to open my agency in February 2016.

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
I don’t know of any business ownership situation being a smooth road. I’m still learning lessons constantly. Knowing your budget and expenses inside and out was a lesson I learned early on. Planning for unexpected expenses and tax obligation fluctuations. Finding and hiring the right people to have on your team is probably the biggest struggle. I’m very lucky that I have an office manager who is as dedicated and knowledgeable and loyal as they come. She has been with me since 2 months after I opened my office. I have a wonderful receptionist who assists my office manager and sets appointments for me with customers. I also have two people on my sales team who are positive and so much fun to work with. The biggest lesson I’ve learned is that surrounding yourself with the right people on your team is the most critical component of success.

Thanks – so what else should our readers know about Rachel Williams State Farm Agency?
When you see a State Farm office, know that each office is independently run by the person whose name is on the door. At my agency, we pride ourselves on customer service and treating our team members and customers like family. We take the time to get to know our customers and tailor their coverage to their individual needs. We offer auto, home, and life insurance, annuities, investment products, and mortgage financing at my agency. We really want our customers to think of us as a one stop shop for their financial needs and protection!

Are there any important lessons you’ve learned that you can share with us?
It’s a marathon, not a sprint! If you’re consistent in your day-to-day goals and what you expect from yourself, you’ll always finish strong.

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Randall Kahn

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