Today we’d like to introduce you to Jennifer Scholl.
Hi Jennifer , so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
Jennifer Scholl is the owner of Pink Lemon Studio, the best pole dance studio in the St. Louis area. She is a pole dancer, aerialist, go go dancer, fitness model and bikini bodybuilding competitor.
Jennifer Scholl is a licensed BUTI Yoga fitness instructor and licensed RYT (Registered Yoga Teacher) who has been featured on Fox 2 news for bringing BUTI yoga to St. Louis. Jennifer has a background in healthcare with certifications as a licensed laboratory technician who served a 5 year service term in the United States Army, and also as a licensed massage therapist since 2007. Jennifer attended Southwest Missouri State University in Springfield, MO and George Washington University in Washington, DC where she received her Associate of Health Sciences. Her education and career in the healthcare industry eventually steered her towards fitness as she found that was the best way to promote healthy living was to provide preventative personal health care.
After discovering pole dancing classes in 2010, she was quickly hooked on the exercise after her first class. She realized that pole was a full body conditioning exercise, and saw her confidence rise as she gained both strength and flexibility. Jennifer quickly became well versed in the language of pole, spending countless hours watching pole videos and training on the pole trying to achieve those moves. Jennifer helped grow the St. Louis pole dance community by spreading the positive message of health and fitness through her pole dance fitness classes. She also taught military style boot camps, kickboxing, barre fitness, chair dance, burlesque, cardio strip fitness, hula hooping, and Rockstar Fit drumming fitness classes.
She was passionate about her craft to teach the art of pole and began to travel around the country to train with well known pole fitness athletes. Learning from others, she began to see that pole was more than a trend, there were hundreds of pole dancers all over the world! She saw the pole revolution spreading, and she began to see and feel the physical and mental changes in herself. She decided to challenge herself and entered into the world of competitive pole dancing at the very first Gateway Pole Dance Competition 2013 held in St. Louis, Mo. Adding fuel to her fire, she attended the Midwest Pole Dance Competition 2013 to watch the pole athletes and take more workshops. Later that year she was asked to judge at the Pole Dance America 2014 preliminary held in Kansas City, Mo. In May 2014 she was part of the judging panel at the Central Pole Dance Championships 2014, held in Chicago, IL. She won 1st place the following year at the Central Pole Dance Championships 2015. In July 2015 she won 3rd place at the Midwest Pole Dance Competition 2015. She looks forward to being more involved with the future of competitive pole fitness.
In 2013 she decided to make pole fitness her full time passion and opened her pole dance studio in St Louis, Mo. She wanted a space dedicated solely to teaching the Art of Pole, her studio encompasses both the sensual and the fitness aspects of pole. In 2015 she expanded and opened the largest pole fitness facility in St Louis. Jennifer developed her own technique based pole training program and has seen marked success with her students ability to achieve pole tricks faster, with safe instruction, and without injury.
“I believe every woman, at any age, or any fitness level can learn and love pole!”
~ Owner Jennifer Scholl
Professional designations held:
MLT. Licensed Medical Laboratory Technician – 2001
LMT. Licensed Massage Therapist – Missouri Licensure – 2007
RYT. 200 hour Registered Yoga Teacher – Yoga Alliance Certified – 2014
We all face challenges, but looking back would you describe it as a relatively smooth road?
No, it has definitely not been a smooth road, but I think that is part of what makes the journey so meaningful.
Building Pink Lemon Studio has been one of the biggest things I have ever taken on. As a single female entrepreneur, there have been plenty of moments when I have had to figure things out as I went. I have had to make difficult decisions, take risks, learn from mistakes, and continue moving forward even when I was not completely sure what the next step looked like.
When you own your own business, there is no real clocking out. There are always things to think about, whether it is finances, marketing, staffing, scheduling, customer service, maintenance, or figuring out how to continue growing. There have definitely been stressful days and moments when I have questioned myself. But those moments have also taught me how capable I really am.
One of the biggest things I have learned is that building a business is not just about creating a product or service. It is about creating something that people feel connected to.
That has always been incredibly important to me with Pink Lemon.
I wanted to create more than just a pole studio. I wanted to create a place where women could walk through the door and feel comfortable being themselves. A place where you could come in on a bad day, put on some heels, learn something new, laugh with your friends, and leave feeling better than when you walked in.
Watching that vision become a reality has been one of the most rewarding parts of being a business owner.
Some of my favorite moments are not necessarily the big milestones. They are watching a new student walk into class nervous and unsure, then seeing her confidence grow over time. It is watching students make genuine friendships. It is seeing women cheer each other on, celebrate each other’s accomplishments, and encourage someone who is struggling with a move that they have been trying to master.
That community is something I am incredibly proud of.
I am also really proud of the brand we have built. Pink Lemon Studio has its own personality and its own energy. I have put a lot of thought into creating a space that feels fun, feminine, welcoming, and different from anything else in the St. Louis area. Building that brand from an idea in my head into something people recognize and associate with confidence, fun, and community has been such a cool experience.
And I could never talk about Pink Lemon without talking about our team. I am incredibly grateful for the instructors who have chosen to be part of this. They bring their own personalities, talents, and creativity into the studio, and they help make Pink Lemon what it is. I love seeing them connect with students and watching the community grow beyond just me as the owner.
I think one of the biggest misconceptions about being an entrepreneur is that you have to have everything figured out before you start. I definitely did not. I have learned so much by simply doing it. I have learned how to trust my instincts, how to make decisions, how to handle challenges, how to lead a team, and how to keep believing in something even when the path is not always clear.
Being a female business owner has also made me realize how much strength there is in betting on yourself.
There have been times when I have had to remind myself why I started. When things get difficult, I think about all of the women who have walked through the doors of Pink Lemon and found confidence, friendships, strength, and a little more love for themselves. That is what keeps me going.
So no, it has not always been easy. There have been plenty of challenges, long days, difficult decisions, and lessons learned the hard way.
But when I look at Pink Lemon Studio today and see the community we have created, the team we have built, and the brand that started as an idea and became something real, I feel incredibly proud.
I think the hard parts are actually some of the most important parts of the story.
Pink Lemon Studio is not just a business that I own. It is something I have poured my heart into building, and I am incredibly grateful that I get to watch it continue to grow and make an impact on the women who walk through our doors.
Can you tell our readers more about what you do and what you think sets you apart from others?
Pink Lemon Studio is a pole dance and aerial fitness studio in the St. Louis area, but I have always wanted it to be so much more than just a place to take a fitness class.
At its core, Pink Lemon is about helping women discover what their bodies are capable of. We introduce women to all different kinds of movement and fitness, from pole and aerial to flexibility, Pilates, chair dance, and other forms of dance and strength training. My goal has always been to create an environment where women can try something completely new without feeling intimidated or judged.
I believe fitness should be fun. It should make you feel strong, confident, capable, and excited to come back. It does not have to look like spending hours on a treadmill or lifting weights in a traditional gym. Sometimes getting stronger looks like climbing a pole. Sometimes it looks like finally mastering a move you have been working on for months. Sometimes it is simply having the confidence to walk into a room and try something you never thought you could do.
That is what I love most about what we do.
We focus on building strength both physically and internally. Yes, our students become stronger, more flexible, and more physically capable, but I also love watching their confidence change. I see women become more comfortable in their bodies, become less afraid to take up space, and start believing in themselves in ways that extend far beyond the studio.
Community is another huge part of what makes Pink Lemon special. I never wanted people to simply come to class, work out, and leave. I wanted to create a place where women could meet each other, build friendships, encourage one another, celebrate accomplishments, and feel like they are part of something.
I am incredibly proud of the community we have built in St. Louis. Our students genuinely cheer each other on, and there is something really special about watching women who may have walked into the studio as complete strangers become friends and supporters of one another.
Pink Lemon has also become known for being one of the best places in St. Louis to experience pole and aerial fitness, and that reputation means a lot to me. We have worked hard to create a studio that feels professional, welcoming, fun, and uniquely ours. From our instructors and classes to our events, branding, and overall experience, I am intentional about creating something that feels different.
What sets us apart is that we are not trying to fit women into one idea of what fitness should look like. We want women to explore. Try pole. Try aerial. Try Pilates. Try dance. Try flexibility. Find what makes you feel strong and confident.
Ultimately, I want Pink Lemon Studio to be the place where a woman discovers that she is capable of more than she thought she was.
That is what I am most proud of. Not just the business itself, but the women who have grown stronger because of it. The friendships that have formed. The confidence that has been built. And the community that continues to grow.
To me, that is what Pink Lemon is really about. It is about getting stronger from the inside out, finding movement that you genuinely enjoy, and surrounding yourself with women who want to see you succeed.
Do you have any memories from childhood that you can share with us?
Some of my favorite childhood memories come from growing up in Saudi Arabia. Being raised in a different country gave me the opportunity to experience so many different cultures, traditions, and perspectives from a young age. I think that experience shaped me more than I realized at the time. It taught me to be curious, open minded, and comfortable around people who may have very different backgrounds and experiences from my own.
I also spent a lot of my childhood simply being active and adventurous. I loved climbing trees, doing gymnastics, and horseback riding. I was always moving, trying something new, or figuring out how my body could do something I had never done before.
Looking back, it is funny to realize that so many of those things were actually little previews of what would eventually become my career. The strength and body awareness I developed through gymnastics, the confidence and fearlessness that came from climbing trees, and the connection and discipline I learned through horseback riding all became foundations for my future in fitness.
At the time, I certainly did not think any of it would lead me to owning a pole and aerial fitness studio. I was just a kid having fun and exploring the world around me.
But looking back now, I can see how those experiences helped shape the person I became and ultimately the kind of fitness environment I wanted to create for other women. I have always loved movement, trying new things, and pushing myself to see what I am capable of.
In a way, Pink Lemon feels like a continuation of that adventurous little girl who loved climbing trees, flipping around, riding horses, and discovering what her body could do and who she could be.
Pricing:
- $27 for a one time class
- $200 for 60 minute private pole dancing party for 5 guests. Additional guests $40 per person.
- $315 for 90 minute private pole dancing party for 5 guests. Additional guests $45 per person.
- $85 for 60 min private 1-on-1 lesson for pole dancing, aerial silks or aerial hoop, dance or personal training,
Contact Info:
- Website: https://www.PinkLemonStudio.com
- Instagram: https://www.Instagram.com/PinkLemonStudio
- Facebook: https://www.Facebook.com/PinkLemonStudio/
- Youtube: https://www.yYouTube.com/@PinkLemonStudio
- Other: https://www.Tiktok.com/@PinkLemonStudio
