Today we’d like to introduce you to Lisa Boulware.
Hi Lisa , thanks for sharing your story with us. To start, maybe you can tell our readers some of your backstory.
Just a little bit about how I got started in this industry.
I was diagnosed with Melanoma at 21 years old after my mom discovered a dark mole on my back. I ended up going through laser treatments and the doctor was able to remove all borders before passing through my bloodstream. I knew I needed to start taking better care of my skin so I went to Esthetic school. My sister Angela recommended it and I LOVED IT! I graduated in 2004 with the highest honors and received a 99% on my state boards. Shortly after I got a job working at a med spa and continued for many years. I started growing their Esthetic department by 90% in services and product sales while getting paid very little. I knew I was worth much more and needed to make a change!
So I decided to go into business for myself. I started renting my own small loft room and was a little challenging since I was out growing the space.
I have the opportunity to lease a bigger space with my sister Angela. Angela is a master stylist and she has been in the industry just as long as I.
Finally after years of people telling us that we need to work together at the same place. I started Sorelle Beauty Suites!
People always ask how we came up with that name. Growing up and being part of a big Italian family, we were super close and chose the name “Sorelle” for our business which means Sisters in Italian. I think the name fits perfectly.
Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
It has been a pretty smooth road, but I would say one struggle is that I need more space. All my treatment rooms are full and I have a wait list for providers that want to join us. It is definitely not a bad thing to have! I have built out twice in less than two years and already need to expand again.
Great, so let’s talk business. Can you tell our readers more about what you do and what you think sets you apart from others?
At Sorelle Beauty Suites we have over 20 years experience in the beauty industry. We offer a wide variety of services from Master Stylists, Aestheticians, Nurse Injectors, Lash Experts and Laser Specialists. We also formulated our own private label skincare this year.
All of our talented providers receive constant education throughout the year on new innovations and creative techniques. At Sorelle Beauty Suites you will find a comfortable environment so you can feel free to be yourself.
So, before we go, how can our readers or others connect or collaborate with you? How can they support you?
Our providers are great at cross promoting one another. We work well together in a positive environment and want everyone to be successful.
Contact Info:
- Website: https://www.sorellesuites.com/
- Instagram: https://www.instagram.com/sorellebeautysuites/
- Other: https://linktr.ee/sorellebeautysuites
