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Meet Shaunessi Tucker of Skin Deep Hygienic Care

Today we’d like to introduce you to Shaunessi Tucker.

Hi Shaunessi, can you start by introducing yourself? We’d love to learn more about how you got to where you are today?
What motivated me to start my journey in 2017 began with a personal hygiene issue that required a unique solution. I tried every deodorant I could because the one that worked for me no longer was effective. I wanted to know why. I found that conventional deodorant included a number of hazardous chemicals, like aluminum, that should not be used on the human body, restricting your body’s natural function and causes odor, boils, skin allergies and even Breast cancer, Alzheimer’s, and early puberty in children. I and knew I wasn’t the only one with this problem and wanted to impact lives with my creation.

I wanted to make an all-organic, aluminum-free, and vegan deodorant that has transparent ingredients and is effective for all ages and skin types without harmful Cancer linked chemicals. Because beauty and hygiene brands do not cater to Black people and Breast cancer is the most commonly diagnosed cancer among Black women, I decided that my products will represent and, most importantly, educate and impact those underrepresented in the industry and community.

Skin Deep Hygienic Care LLC. Provides 100% toxic-free and vegan-friendly hygiene and skincare products to help decrease the exposure of harmful toxic chemicals while helping educate our communities about cancer prevention and why healthier hygiene alternatives are important.

Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Being an entrepreneur has not been a smooth ride. It takes strength and perseverance to start a business but most importantly, continue and grow a successful business that will make an impact in the community and leave a legacy for your children. I am a wife, mother, and full-time sole entrepreneur. I’ve spent countless hours of research to create natural formulations that work, marketing, labeling, packaging, and shipping all by myself. Sometimes I feel a heavy load, but I’m a true believer that God will not put more on us than we can bear, so I continue to push towards my goals, have faith, and believe in myself and the impact my products will make in many lives. It’s what keeps me going,

Alright, so let’s switch gears a bit and talk business. What should we know?
Aluminum-based compounds are the active ingredient in conventional deodorants, which are applied frequently, left on the skin near the breast, absorbed and have estrogen-like effects, which causes breast cancer and even early hormonal changes in young children. Skin Deep Hygienic Care provides handmade hygiene and skincare products that are 100% free of cancer-causing agents or any animal-derived ingredients. We have developed a unique 3-step Detoxifying Deodorant System that makes our customer’s transition phase from toxin-filled deodorant to aluminum-free deodorant easy, odor-free and sets us apart from our competitors. We also have all-natural Aluminum Free deodorants, body scrubs, creams, lip care and plan to expand our product line in the future!

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